Saturday, 30 June 2012

What Katie Did's Long Sheer Gloves in Fabulous Magazine

Our Long Sheer Gloves certainly appear to be having a moment. First Ellen Von Unwerth used them her new exhibition, then Kylie Minogue appeared in Glamour wearing them, now Fabulous magazine have included them in a shoot!

What Katie Did Sheer Gloves

Thursday, 28 June 2012

Lindsay Lohan wears What Katie Did Vintage Lingerie for Liz and Dick

Lindsay Lohan is nearing the end of filming for the movie 'Liz and Dick' where she portrays Elizabeth Taylor. If you read the gossip press you'll be aware of all the drama and it does sound like everyone will be pleased when 'it's a wrap' so they can settle down for a little quiet time: especially the wardrobe department who seem to be making daily trips to our Hollywood Store for period correct lingerie.

The costume department have scoured LA for vintage clothing but couldn't find enough vintage lingerie for the movie and so came to us. Lindsay's favourite is our Glamour Underwired Bra in peach which gives a wearable gentle vintage shape (as opposed to the full on bullet bra).

Lindsay Lohan plays Elizabeth Taylor

Tuesday, 26 June 2012

When I was in Hollywood a couple of weeks ago I took the opportunity to revamp the store a little, moving things around and adding a few touches. Originally we had black curtains in the store window and changing rooms, but we've now changed them to blue: it's amazing the difference they make!

Since we opened in LA 9 months ago our Hollywood team has worked extremely hard, not only working on the store floor but dealing mail order and customer service for the entire USA as well as working with an ever growing list of stylists. They've always been a little jealous of how good our London store looks, but I reckon Hollywood is now looking just as swanky!

If you're in LA be sure to follow our Hollywood store on Twitter and Facebook for the latest US news.

What Katie Did Hollywood Store

What Katie Did Hollywood Store

What Katie Did Hollywood Store

What Katie Did Hollywood Store

Sunday, 24 June 2012

Ellen Von Unwerth's Do Not Disturb Exhibition

More of Ellen Von Unwerth's 'Do Not Disturb' pictures have emerged online. Ellen's exhibtion is now on at the Michael Hoppen Gallery in London and runs until 21st July. Much sauciness guaranteed!

What Katie Did Marlene Bullet Bra
What Katie Did's Marlene Bullet Bra.

What Katie Did Long Sheer Gloves
What Katie Did's Long Sheer Gloves.

What Katie Did Cabaret Bullet Bra
What Katie Did's Cabaret Bullet Bra.

What Katie Did Underbust Girdle
What Katie Did's Glamour Zip Underbust Girdle.

Thursday, 21 June 2012

What Katie Did's Vintage Lingerie in Dew Magazine

What Katie Did's Harlow Bullet Bra and Marlene Suspender Belt make an appear in the latest edition of Dew magazine. Not sure if you can spot the Marlene Suspender Belt? It's actually worn as a bra in the bottom picture!

Harlow Bullet Bra

Marlene Suspender Belt

Wednesday, 20 June 2012

Kylie Minogue wears What Katie Did's Long Sheer Gloves in Glamour Magazine

Glamour Magazine (UK) have just announced their Women of the Year award winners and Kylie Minogue has been voted 'Outstanding Contribution'. We couldn't agree more. Who would have thought that a teenage mechanic in an Australian soap opera would end up having so much impact on pop culture and fashion (not to mention giving hope and inspiration to those suffering from breast cancer)?

It's the first time Kylie has worn What Katie Did (pictured here in our Long Sheer Gloves for Glamour, July 12) and we think she looks amazing!

Long Sheer Gloves

Tuesday, 19 June 2012

Ellen Von Unwerth Shoots What Katie Did for new London Exhibition

We're thrilled to find out that our lingerie has been shot by Ellen Von Unwerth for her new exhibition which opens at the Michael Hoppen Gallery in London next Thursday.

Ellen shot a series of women for a range of work titled 'Do Not Disturb' in the quirky and luxurious setting of the famous Madonna Inn which nestles half way between LA and San Francisco (I've immediately put it on my 'to do list!')

Having been voted as one of Time Magazine’s top 100 Fashion Icons, Ellen Von Unwerth has a reputation like no other. Shooting everyone from models and movie stars to music icons such as Rihanna and Christina Aguilera.

The exhibition runs from 21st June to the 21st July.

What Katie Did Cabaret Bullet Bra and Knickers
Cabaret Bullet Bra and Knickers

What Katie Did Glamour Underwired Bra and Baby Corset
Glamour Underwired Bra and Baby Corset.