Friday, 27 November 2009

Confused about shapewear? We tell you everything you need to know!

If you've ever seen one of the pages of wardrobe malfunctions that grace the gossip mags these days, you may have caught a glimpse of shapewear peeking out  from under an A-List celebrity's red-carpet gown as they clamber back into their car. There's no doubt that big pants have been big news in recent years, launched back into the public eye by the infamous Bridget Jones and continued by television style evangelists like Trinny and Susannah. The fact that celebrities wear these items means that it's no longer a fashion faux-pas to do the same; and even the trimmest of us can sometimes benefit from a bit of help in the figure department, particularly those of us who are fans of vintage clothing.


Wearing vintage is a very different experience to wearing modern fashions. You often have to adapt your entire stance in order for it to fit properly – standing tall, sucking in your tummy and pushing out your chest. And what about the often disproportionately small waists of many skirts and dresses? The answer is simple – almost every woman, from the 1930s-1960s wore foundation garments. And that's why they always looked so good! Apart from the obvious smoothing, cinching and supporting benefits, wearing a sturdy girdle or cincher can actually give you better
posture; and they can even make a garment that seems a touch too small, actually fit.


But what's a glamorous girl to do if she wants that streamlined vintage silhouette without resorting to high-street brand, flesh-coloured shorts which personify the nickname 'passion-killers'?


Well, that's where What Katie Did comes in. We wanted for a long time to develop our own line of shapewear after selling a range of international brands over the years; and in Autumn 2008 our dream was realised. It was a labour of love, because we knew our customers would settle for nothing but the very best; and we finally released our long-awaited Glamour shapewear range to great acclaim. Featuring an amazing nine coordinating pieces, we're proud to say that there is a foundation garment to suit every shape, and indeed every outfit within our range. And, thanks to the shades (black and vintage peach) and the fabrics (slinky satin and powermesh) it all looks supremely chic – not a granny pant or cycling short in sight.


The Glamour range contains retro styled bras, both standard and longline; the perfect little girdle to smooth your derriere and skim inches off your hips, whilst holding up your seamed stockings; and a panty girdle that is a far cry from its matronly and restrictive predecessors. We positively encourage you to incorporate these pieces into your usual wardrobe, and feel a million dollars on an daily basis! But there are also some special occasion items that every girl should have in her lingerie drawer.

Find out which Glamour Shapewear item will solve your figure in our Shapewear Guide.

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